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Internet & Games : Visit to net cafés to gauge the impact of StarCraft II
Date Jul/29/2010 PDF View Online Games_100729.pdf
- On Jul 27, Blizzard Entertainment started the open-beta service for StarCraft II, a sequel to the popular military science fiction real-time strategy PC game StarCraft. Net café traffic for StarCraft II on the first day of service fell short of expectations

- We expect its release to have a limited effect on other games due to the following: 1) The start of open-beta service did not attract as much game traffic as originally anticipated. 2) Many net cafés are likely to reject or minimize the flat-rate plans for StarCraft II. In the case of StarCraft, net cafés did not need to pay additional fees if they purchased game packages. As for StarCraft II, they are now required to pay additional fees depending on game traffic, which will lead to a greater cost burden. 3) Due to high PC specification requirements, some users will not be able to play without first upgrading their machines
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